Decision-Making Process

Editorial Value Statement
At CapitalMark Journal of Marketing & Finance, our editorial mission is to promote rigorous, ethical, and impactful scholarship in the fields of marketing, finance, and business studies. We are dedicated to maintaining transparency, fairness, and integrity throughout the editorial process.

Our peer-reviewed platform supports innovation in financial research, encourages marketing insights, and facilitates the exchange of knowledge that benefits academia, industry, and society.

We are guided by the following core editorial values:

Academic and Professional Excellence
We publish original, peer-reviewed research in finance, marketing, and business. Submissions are evaluated for their methodological soundness, relevance, and potential to advance practice and policy.

Academic Integrity
We enforce strict anti-plagiarism policies and expect adherence to global ethical standards in research and publication.

Objectivity and Fairness
Editorial and peer review decisions are based purely on the quality of the work, safeguarded through a double-blind peer review process.

Global Perspective and Inclusivity
We welcome submissions from scholars worldwide, supporting diverse perspectives in finance and marketing scholarship.

Support for Authors
We provide constructive feedback and editorial guidance to help authors develop impactful, well-structured research.

At CapitalMark, we believe publishing is more than dissemination—it is about driving business innovation, financial knowledge, and marketing strategies that shape the global economy.