[1]
Ayaan Nasir, Naqash Abid, Sibgha Eman, Yasir Aftab Farooqi, Sheraz Anjum, and Farwa Bugvi, “From Feed to Fan: How Content Marketing Value Builds Brand Advocacy Through Authenticity”, JGST, vol. 2, no. 10, pp. 308–319, Oct. 2026, doi: 10.71317/jgst.2.10.2026.813.