ADNAN AKRAM. The Influence of AI-Powered Personalized Advertising on Consumer Purchase Intention: The Mediating Role of Brand Trust in Pakistan’s E-Commerce Sector. CapitalMark Journal of Marketing & Finance, [S. l.], v. 2, n. 4, p. 1–10, 2026. DOI: 10.71317/capitalmark.2.4.2026.837. Disponível em: https://rjsaonline.org/index.php/CapitalMark/article/view/837. Acesso em: 24 oct. 2026.